Bitrix24 CRM
Bitrix24 is a business platform that brings CRM, sales, tasks, communication and automation into one workspace. RaysanDev is a Bitrix24 partner: we help you choose the right plan, implement it around how you actually sell, and keep it running.
Ask a quick question on WhatsApp — +966 54 672 7996The platform
Bitrix24 is an online workspace used by companies to run customer-facing and internal work in one place. Instead of a CRM here, a chat tool there and a task board somewhere else, the platform bundles a CRM (contacts, companies, leads, deals and pipelines) with tasks and projects, internal chat and video calls, telephony and email, a website and form builder, automation rules, document and e-signature tools, analytics, and AI assistance — with availability depending on the plan you choose.
It is offered as a cloud service with flat pricing per organization inside each plan's user limit, and as an on-premise edition for organizations with specific data residency or customization requirements. Bitrix24 also publishes a REST API and a marketplace of apps, so it can be extended or connected to other systems you already run.
To be precise about the relationship: Bitrix24 is not our software. It is a business platform that RaysanDev helps businesses implement, configure and integrate.
The problem
How we solve it
We map your real sales stages — not a textbook funnel — then build them in Bitrix24 with required fields kept to a minimum and automation doing the administrative work: assigning owners, creating follow-up tasks, sending reminders and updating stages.
Every channel feeds the same record. Web forms, calls and WhatsApp conversations create or update leads, so the pipeline reflects what is genuinely happening rather than what somebody remembered to type in. If you are still deciding whether a CRM is the right next step, our guide to CRM for Saudi businesses is a good place to start.
Capabilities
Grouped by area rather than listed feature by feature. Availability differs between plans — the plan table below shows where each capability starts.
Contacts, companies, leads, deals, pipelines and activities, with custom fields, duplicate control, permissions and CRM analytics.
Sales pipelines and recurring deals from Basic; sales automation and unlimited leads from Standard; AI-assisted sales and call tracking from Professional.
Web form designer and website builder from Basic; WhatsApp marketing and e-commerce from Standard; email marketing and ad automation from Professional.
Chat and video calls on every plan, with email integration, telephony and contact-center channels on paid plans.
CRM automation rules and triggers, workflow automation, task automation and Robotic Process Automation (RPA) on higher plans.
Tasks with Kanban and Gantt on every plan; unlimited projects and boards from Standard; task automation and employee hours tracking from Professional.
CRM analytics, reports and dashboards, with the wider analytics and reporting toolset from Professional.
Invoices, estimates and online payments from Standard; e-signature and booking from Professional.
CoPilot assistance across CRM, chat, tasks and calls, plus AI-powered sales features. The Vibe+ editions add further AI agents and the Vibecode app builder.
HR management tools and employee hours tracking, available from the Professional plan.
REST API, webhooks and the Bitrix24 Market of apps for connecting telephony, messaging, accounting and custom systems.
Role permissions on all paid plans; Enterprise adds branch accounts, centralized management, encryption at rest, a 99.95% SLA and priority support.
Plans & pricing
Bitrix24 prices per organization, not per user — you can keep adding users up to the plan's limit without the price changing. Figures below are Bitrix24's published USD prices.
A no-cost way to explore Bitrix24 before upgrading.
US$ 0
Per organization / month, billed annually
Billed monthly: US$ 0
Best for: Testing Bitrix24 and very small, basic requirements.
Works for solopreneurs or small teams getting off the ground.
US$ 49
Per organization / month, billed annually
Billed monthly: US$ 69
One payment of US$ 588 / year
Best for: Small sales teams that need core CRM and communication tools.
Best for mid-sized businesses expanding their operations.
US$ 99
Per organization / month, billed annually
Billed monthly: US$ 144
One payment of US$ 1,188 / year
Best for: Growing businesses needing more CRM, collaboration and operations.
Ideal for scaling companies — with automation and AI throughout.
US$ 199
Per organization / month, billed annually
Billed monthly: US$ 289
One payment of US$ 2,388 / year
Best for: Businesses that need deeper automation, analytics and sales process control.
Maximum data protection, speed and scale.
From US$ 399
Per organization / month, billed annually
Billed monthly: From US$ 579
From one payment of US$ 4,788 / year
Best for: Larger organizations with scale, governance and branch requirements.
Prices and features can change. Please verify current pricing on Bitrix24 before subscribing.
Choosing a plan
A practical read of the plan ladder. The right answer usually depends on user count, how much automation you need and whether marketing or operations tools matter.
Best for testing Bitrix24 and very small or basic requirements. Listed for 1–2 users with 5 GB storage and basic CRM, tasks, calendars and chat.
Best for solo operators and small sales teams that need core CRM and communication: pipelines, recurring deals, email, telephony, forms and a website builder for up to 5 users.
Best for growing businesses needing broader CRM and operations: sales automation, unlimited leads, invoices, online payments, WhatsApp marketing and unlimited projects for up to 50 users.
Best where automation and analytics matter: workflow and task automation, RPA, ad automation, reporting tools, e-signature, booking and HR features for up to 100 users.
Best for larger organizations with scale and governance needs: branch accounts, centralized management, multi-level permissions, hardened hosting and an SLA, from 250 users upward.
Each paid plan also comes in a Vibe+ edition with unlimited AI and the Vibecode no-code app builder. Bitrix24 currently lists Basic Vibe+ at US$89/month (US$59 billed annually), Standard Vibe+ at US$199 (US$120 annually) and Professional Vibe+ at US$399 (US$240 annually), with Enterprise Vibe+ priced by user tier. Check the current Vibe+ terms on Bitrix24 before committing.
Most Saudi buyers open a conversation on WhatsApp, not a contact form. Bitrix24's contact center is built for that pattern: messaging channels arrive in the same interface as calls and email, conversations can create or update a CRM record, chats can be assigned and re-assigned, and the history stays attached to the customer rather than to an individual phone.
Be careful about what is native and what is not. Bitrix24 lists WhatsApp marketing from the Standard plan, but connecting a WhatsApp Business number in practice involves an approved WhatsApp Business API provider, and some capabilities are delivered through Bitrix24 Market apps rather than out of the box. We verify the exact combination for your case before promising a workflow.
For the broader design pattern, see connecting WhatsApp to your CRM or our WhatsApp automation service.
Automation
Automation in Bitrix24 is rule-based and lives inside the CRM: when a lead arrives it can be assigned by product, region or round robin; when a deal enters a stage a task, reminder or notification can be created; when nothing happens for a set period the record can escalate to a manager. Higher plans extend this to workflow automation across departments, task automation and RPA.
The value is not the rules themselves — it is the administrative work that stops being manual. Salespeople keep selling, managers stop chasing updates, and the pipeline stays honest because the system, not a person, records what happened.
We go deeper into designing these rules in CRM automation for Saudi businesses, and pair Bitrix24 with wider AI and business automation where the process reaches beyond sales.
Consolidation
Many companies end up paying for a CRM, a chat tool, a task board, a form builder, a calling solution and a reporting add-on separately. Bitrix24's proposition is that CRM, tasks, communication, collaboration, automation and analytics sit in one platform with one login, one permission model and one set of customer records. Bitrix24 makes strong value comparisons on its own website; we prefer to state the structural point rather than repeat marketing claims as fact.
Consolidation is not automatically the right answer. If your team already depends on a specialist tool that Bitrix24 covers only partially, the honest outcome may be a hybrid: Bitrix24 as the customer system of record, integrated with what you keep. If your question is really about back-office operations rather than selling, read CRM vs ERP first.
Who it's for
Patterns we see most often across Riyadh, Jeddah and the Eastern Province.
Companies past three or four salespeople where coordination by memory and shared files has started to leak deals.
Retail, services and B2B teams where the first message is a chat and the record needs to exist before anyone forgets.
Consultancies, agencies and contractors managing proposals, follow-up and delivery handover in one place.
Academies and training centers running enrollment pipelines where every enquiry needs structured follow-up.
Real estate, distribution and B2B companies that sell different products through genuinely different processes.
Teams that want new hires to inherit a defined way of selling instead of a personal system.
What RaysanDev does
Bitrix24 can be set up without a partner. We exist for the part that decides whether it gets used: making the configuration match how your business actually works.
We shadow the current process, channels, roles and reporting expectations before touching the system.
Entity model, pipelines, stages, fields and required data kept to the minimum people will actually maintain.
Access rules per role, team and branch so managers see what they need and nobody sees what they shouldn't.
Cleaning, de-duplicating and importing contacts, companies and open deals from spreadsheets or a legacy CRM.
Assignment, follow-up tasks, stage rules, reminders, escalations and notifications built around your process.
WhatsApp workflows, telephony, website forms, email and other business systems via REST API, webhooks or Market apps.
Pipeline health, conversion by stage, activity levels and rep performance in views each role will actually open.
Role-based sessions in Arabic or English using your own data, plus a usage review after a few weeks.
Optimization as the process changes: new pipelines, extra automation, tidying fields nobody uses.
Implementation approach
A typical engagement, compressed or extended depending on data volume and the number of pipelines.
Goals, users, channels, reporting needs and the plan that fits them.
Your real sales and service stages, documented and agreed before configuration.
Pipelines, fields, stages, permissions and account structure built out.
Cleaning and de-duplicating records so migration improves the data, not the mess.
WhatsApp, telephony, forms, email and any other systems connected and tested.
Assignment, tasks, reminders and escalation rules implemented and reviewed with you.
Real scenarios run end to end with your team before anything goes live.
Separate sessions for reps, managers and administrators.
Cutover with support on hand for the first working days.
Usage review, simplification and new automation once habits are visible.
We regularly rescue half-configured accounts — cleaning up pipelines, cutting unused fields and rebuilding automation so the system helps instead of nagging. Budget planning is covered in our CRM implementation cost guide.
Business benefits
CRM plus tasks, communication and automation in a single platform, rather than a specialist CRM alone.
Flat pricing per organization means adding users inside a plan's limit does not change the invoice.
Automation rules and stage requirements make a defined sales process the default, not an aspiration.
REST API, webhooks and Market apps leave room for integrations you have not thought of yet.
Post-sale tasks and projects live next to the deal that created them.
A specialist tool covers a critical workflow far better, or your real problem is operations and inventory rather than selling.
Integrations
Typical connections in a Saudi implementation. Some are native, others use the Bitrix24 Market or the REST API — we confirm which before scoping.
FAQ
Keep exploring
Bitrix24 delivers more when the channels and back office are connected to it.
Bitrix24, Odoo CRM or custom CRM — selected, configured and adopted.
Automated conversations, notifications and lead capture on WhatsApp.
Implementation, migration and customization of Odoo across operations.
Applied AI and process automation that removes manual work.
See the full services overview or the industries we work with.
Go deeper
Background on the decisions involved, plus how we structure this type of engagement.
How to move customer, lead and pipeline data out of spreadsheets and old systems into a CRM without losing records, disrupting sales, or rebuilding the same mess in a newer interface.
Which CRM processes to automate first, how to design a workflow that survives contact with a real sales team, where rule-based automation ends and AI begins, and what should never be automated.
How Saudi businesses turn WhatsApp from scattered personal chats into a managed sales and service channel — shared conversations, assignment, follow-up, automation and reporting inside the CRM.
How a service company receiving most of its enquiries on personal WhatsApp numbers moved to the WhatsApp Business API, a shared inbox and a Bitrix24 pipeline — with automated qualification, Arabic and English routing and human handover.
More answers in the Bitrix24 CRM FAQ section
Create your account through RaysanDev and we'll help you pick the right plan, set the CRM up around how you sell, and support your team after go-live. Planning a move from spreadsheets or another CRM? Read our migration and cost guides first.
